In attempting to understand the magnitude of AI’s incorporation into commerce, our anthology brings into question how AI has tangibly affected the workplace since its inception. From a marketing perspective, the implementation of AI really supports this “global” movement the world is currently going through. Rather than being confined to those in one’s geological area, companies now have the ability to reach consumers worldwide. A resource like AI that can analyze such a large pool of consumers in such a short period of time is aligned with this “global” path that the world seems to be on. From a recruiting perspective, on the other hand, AI has fallen under public criticism for its inability to combat human bias and discrimination; though its original purpose was to recognize traits in applicants imperceivable to human judgement, studies and surveys have shown that AI continues to perpetuate biases in recruiting as reflected by their design and programming. However, since AI algorithms are insentient and purposed towards the desired outputs of their designers, the supplementation of human judgement is necessary in order to arrive at a truly unbiased decision about a given applicant. Larger industries, such as fast food industries and the healthcare industry, are using AI technology as an economic tool to reduce the cost of labor. AI is also proving to be more productive and efficient in areas within its capabilities.

One thing all of the essays in this collection have in common is each member of our group’s essay is the conclusion that the use of Artificial Intelligence in business allows one to access a wider range of customers. From recruiting to marketing and many sectors in between, AI is capable of connecting consumers, retailers, and employers on a much larger scale than ever before. No matter the field, it has become evident that AI is an incredibly effective tool, but that’s not to go without recognizing that it clearly has downsides. Throughout this anthology, we will discuss all the ways in which AI has had positive and negative impacts on a variety of processes throughout business operations. Although the consensus on whether or not AI is a completely positive or negative form of technology is unclear, we can all definitely agree that AI is a significant force in the business world and will continue to be for the foreseeable future.