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19 results
Zoom to the Next Level: Active Learning in the Virtual Classroom book cover

Zoom to the Next Level: Active Learning in the Virtual Classroom

CC BY-NC-SA (Attribution NonCommercial ShareAlike)   English

Author(s): Digital Education Programs and Initiatives - Indiana University, Dr. Andi Strackeljahn

Last updated: 17/01/2024

ProfBox at Indiana University book cover

ProfBox at Indiana University

All Rights Reserved  7 H5P Activities    English

Author(s): UITS Digital Education Programs & Initiatives

Institution(s): Indiana University

Last updated: 17/01/2024

eTexts 101: A Practical Guide book cover

eTexts 101: A Practical Guide

CC BY (Attribution)   English

Author(s): David W. Lewis

Last updated: 05/01/2024

Marketing book cover

Marketing

CC BY-NC-SA (Attribution NonCommercial ShareAlike)  23 H5P Activities    English

Author(s): Kim Donahue

Subject(s): Sales and marketing

Last updated: 05/01/2024

There are many excellent Introduction to Marketing textbooks on the market. Since most professors emphasize some parts and not others, and as some terminology is author specific, this OER was designed to emphasize the material the author emphasizes in class and to focus on a minimalistic approach, allowing the instructor to provide additional insights. This text addresses the basic marketing concepts of marketing research, STP, product, place, price, and promotion. Digital marketing is addressed but not emphasized as the author considers it a very effective and important tool to implement marketing concepts and strategies. This text stresses the role of marketing in strategic planning and how the specific concepts and strategies fit into the organization’s strategic plan.
A Canvas Semester Checklist book cover

A Canvas Semester Checklist

CC BY-NC-SA (Attribution NonCommercial ShareAlike)  2 H5P Activities    English

Author(s): Jeani Young

Last updated: 05/01/2024

A Christmas Carol book cover

A Christmas Carol

CC0 (Creative Commons Zero)   English

Author(s): Charles Dickens

Last updated: 06/12/2023

Prose Fiction book cover

Prose Fiction

CC BY-NC (Attribution NonCommercial)   English

Author(s): Miranda Rodak, Ben Storey

Editor(s): Sarah Hare

Subject(s): Literary studies: fiction, novelists and prose writers

Institution(s): Indiana University

Last updated: 05/12/2023

IU East LGBTQ+ Archive book cover

IU East LGBTQ+ Archive

CC BY-NC-ND (Attribution NonCommercial NoDerivatives)   English

Author(s): Beth South, Eng-W270 Spring 2019, Travis Rountree, Abbie Sliger

Subject(s): LGBTQ+ Studies / topics, Oral history

Last updated: 05/12/2023

Wikidata for Scholarly Communication Librarianship book cover

Wikidata for Scholarly Communication Librarianship

CC BY-SA (Attribution ShareAlike)   English

Author(s): Jere Odell, Mairelys Lemus-Rojas, Lucille Brys

Subject(s): IT, Internet and electronic resources in libraries, Open source and other operating systems, Library and information services, Databases and the Web

Institution(s): Indiana University-Purdue University Indianapolis, Brown University

Publisher: IUPUI University Library

Last updated: 05/12/2023

Wikidata for Scholarly Communication Librarianship was developed for anyone working in an academic library (or interested in working in an academic library) who may have a small or large role in supporting scholarly communication related services. The first two chapters, however, could serve as a basic introduction to Wikidata for anyone in academic librarianship. The remaining three chapters focus on a few topics that may be of more interest to those who work on open metadata, research metrics, and researcher profile projects.
Perspectives on Black Markets v.2 book cover

Perspectives on Black Markets v.2

CC BY-NC-ND (Attribution NonCommercial NoDerivatives)   English

Author(s): Caroline Anders, Andres Ayala, Brianna Baughman, Nicholas Buehler, Cynthia Cahya, Allie Campbell, Anoop Chinthala, Adeline Dixon, Shaun Grega, Lauren Gronek, Hunter Haines, Chase Hastings, Sharon Hsu, Michael Mitgang, kaanpete, Larkin Reilly, Matthew Serrano, Xinyang Zhai

Editor(s): Michael Morrone

Last updated: 05/12/2023